A brand identity could be anything that becomes metonymic with your brand. It could be visual distinction or any other sensed element. However, you can use animation to achieve the same. According to Video Animation Agency, many brands now look to make animated content synonymous with them. What I think the reason behind it is that animations are usually incorporated with tech-savvy companies. In order to stand out in the market, any and all tactics that work should be in your consideration. Which is why you need to use animation to help create a brand identity. What do you think?
You must be logged in to reply to this topic.